Coca-Cola Faces The Sugar-Tax Problem In South Africa

The Coca-Cola Company might lose volume sales in South Africa, should the proposed tax on sugar-sweetened drinks be implemented next year. The government has proposed a 20% tax on sugary drinks that will be levied with effect from 1 April 2017. This development could have a multifold impact, not just on Coca-Cola’s volume sales and future growth plans in South Africa, but also on the country’s general business environment.